Annika is an associate in the Media and Commercial teams.
She advises clients within the film, TV, publishing, and digital media industries on a broad range of intellectual property, media and commercial agreement issues.
Prior to SMB, Annika trained at a leading IT & IP boutique law firm and worked in-house at Samsung Electronics UK.
Practice areas
Insights featuring Annika
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10th March 2024Avoiding ‘Fake Views’
With many brands turning to "Influencer Marketing" as part of their overall marketing strategy, it's important such brands take care to make sure claims, whether made by influencers or the public are not misleading.
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30th March 2023Updated Guidance For Influencer Marketing
Influencer marketing has become mainstream practice and social media influencers are regularly approached by brands to post on their social media accounts and promote the brands’ products or services.
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9th March 2023From Video Games & Podcasts To The Big Screen
TV show and film adaptations are growing in popularity, with streamers releasing a mix of dramatised and non-dramatised content weekly.
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News featuring Annika
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10th February 2025 Media
SMB Congratulates Client Happy Town Productions Limited on the release of Happy Town series 1 on Sky Kids
SMB is pleased to congratulate our client Happy Town Productions Limited on the release of Happy Town series 1 on Sky Kids.
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2nd September 2024 Media
SMB’s Film Team congratulates producer client on the release of ‘And Mrs’, starring Aisling Bea
SMB’s Film Team wishes its client so much success with the release of: ‘And Mrs’, starring Aisling Bea, Billie Lourd and Colin Hanks.
SMB’s Film… Read more
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14th December 2022 Media
SMB Media team work on new Eco Doc, Blue Carbon, with client, Make Waves Films
Our Media team are thrilled to have worked on the up-and-coming Eco Doc, Blue Carbon (working title), with our client, Make Waves Films.
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